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Product Management

10 Essential Product Management Skills You Need for Success

10 essential product management skills can be broken into five “soft” skills and five “hard” skills. Product management “soft” skills underpin what makes a good product manager, while the “hard” product management skills help drive each phase within the product management lifecycle.

Soft Skills: Communication, empathy, leadership, adaptability, and organization
Hard Skills: Conducting interviews, prioritizing ruthlessly, experimenting with prototypes, analyzing and interpreting data, and leveraging AI tools

Productboard

Productboard

Who Owns the Product Backlog? A Comprehensive Guide 

In an Agile team, the product owner maintains the product backlog. Their responsibilities include defining user stories, prioritizing backlog items, and aligning the backlog with stakeholder needs and business objectives. The product owner serves as the bridge between stakeholders and the development team, ensuring alignment among all parties and clear communication of the product vision.

Danielle Belanger

Productboard Editorial

How to Craft an Effective Enterprise Product Strategy

A product strategy is a high-level plan for keeping your team aligned and working on the right things. It is a crucial artifact for any product-led organization.

When it comes to an enterprise product strategy, the stakes are even higher. Here, product managers are dealing with multiple product lines, a complex network of stakeholders, and customer personas with various needs. However, by weaving the principles of a strong product strategy with the specific challenges and opportunities of the enterprise domain, product teams can set themselves up for success.

Danielle Belanger

Productboard Editorial

Product Portfolio Management 101

Product portfolio management is a strategic approach employed by businesses to oversee and optimize their collection of products and services—known as their product portfolio. It involves evaluating and prioritizing the allocation of resources across various products to ensure alignment with organizational goals, market demands, and profitability objectives. Through this process, companies can make informed decisions regarding which products to develop, maintain, or retire, thus maximizing the overall product portfolio value and enhancing competitiveness in the market.

Danielle Belanger

Productboard Editorial

Tips & Strategies for Mastering Agile Product Management

Agile product management is a methodology that applies agile principles to product development, focusing on iterative building, continuous feedback, and rapid adaptation to change.

Danielle Belanger

Productboard Editorial

Unlocking Sustained Success Through Continuous Product Discovery

Continuous product discovery emphasizes ongoing exploration, learning, and adaptation to meet the evolving needs of users and the market, even after your product launches. 

Danielle Belanger

Productboard Editorial

Essential Product Discovery Questions for Impactful Product Development

Crafting effective product discovery questions requires clarity, specificity, and an unbiased approach to avoid leading respondents to a particular answer. By designing questions that resonate with your target audience, you can elicit meaningful and actionable insights.

Danielle Belanger

Productboard Editorial

5 Best Practices for Optimizing Your Product Management Workflow 

To improve product management workflows:
1. Center your product management workflow around customers
2. Establish unified criteria for better product prioritization
3. Streamline communication and collaboration across the organization
4. Effectively leverage automation and tools
5. Regularly evaluate and iterate on your product management workflow 

Danielle Belanger

Productboard Editorial

What Are User Insights?

User insights encapsulate the invaluable data and feedback acquired from user interactions, shedding light on your customer’s preferences, behaviors, and expectations. This not only shapes the development process but also empowers product managers to make informed decisions that resonate with their target audience. When focusing on relevant, timely needs, harnessing this information can be a game-changer for improving your feature roll-outs and new product launches.

Productboard

Productboard Editorial

How Autodesk Builds a Strong Product Mindset & Culture at Scale

Understand key takeaways from Productboard’s webinar with BCG X on creating product-led organizations that embrace agility and digital-first strategies.

Productboard

Productboard Editorial

Strategic Product Backlog Refinement: Tools and Techniques for Agile Success

Product backlog refinement is an ongoing process in agile development where the team collaboratively reviews, prioritizes, and updates items in the product backlog to ensure its readiness for upcoming sprints. It involves continuous adjustments, additions, and clarifications to optimize the backlog for efficient development and delivery.

Productboard

Productboard Editorial

The Architecture of Analysis: How to Use Product Management Data for Discovery

To stay competitive, businesses must collect product management data to assist product teams in undergoing a more informed product analysis. Understanding products shapes a business’s future, creating tools and services that customers need (and even offering solutions they haven’t thought of yet). This requires adaptability to changing market demands coupled with informed decision-making, neither of which you can have without the right data.

Productboard

Productboard Editorial