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Product Excellence

Product myths vs. product reality: Why misalignment is still a major problem

Whether it’s between product teams and their customers, product leaders and their teams, or company leadership and product teams, there are multiple ways things can—and do—go wrong.

Hubert Palan

Hubert Palan

Building and scaling successful product ops teams

What exactly is product ops and how can it help keep your product house in order? Leaders from Calendly, Twilio-Segment, and more share their insights.

Dottie Schrock

Melissa Suzuno

Oji Udezwe: “Product systems help companies keep the ‘magic’ as they grow”

“If you don’t codify how to innovate…you will oftentimes lose the magic that brought you here.” Oji Udezwe, Product Lead at Twitter, on scaling and building high-functioning teams.

Dottie Schrock

Jessica Levy Kania

Product management & retention: Closing the divide between customers and the product team

To deliver features that solve real-life problems as quickly as possible, you need to close the gap between your product team and your customers.

Cindy Berman

Cindy Berman

How to build an outcome-driven product roadmap — a step-by-step guide

How do you create product roadmaps that communicate the outcomes the product team is working towards? Our step-by-step guide can help you build your own.

Dottie Schrock

Dottie Schrock

How Zendesk launched Embeddables — and changed the customer service industry forever

Read about the development and launch of Embeddables, Zendesk’s answer to seamlessly integrating customer support tools into websites and mobile apps.

Dottie Schrock

Kieran Tie

What is product-led growth? How it works and 5 companies that are doing it right

When a product-led growth strategy is executed well, your product sells itself, leaving your teams with more time and resources to focus on the end user. Here are 5 companies doing product-led growth right.

Dottie Schrock

Mekkie Bansil

How 7 leading organizations use Productboard to become more customer-driven

Here are seven examples of how companies are using Productboard to better align with their customers’ needs and become more customer-driven.

Cindy Berman

Cindy Berman

6 steps to a clear, unifying product strategy

Here are six steps to create a clear product strategy that your product team and the entire business can rally around.

Dottie Schrock

Productboard Editorial

Braden Kowitz on what to do when you don’t know how to fix your product

Written by Braden Kowitz, Co-Founder and Product Designer at Range Labs, for our ebook, “The Path to Product Excellence: Stories and Advice From the Field”.

Dottie Schrock

Productboard Editorial

The role of product ops in successful distributed teams

Product ops tackles many of the challenges that are exacerbated when teams don’t share the same physical workspace, facilitating better communication and collaboration by aligning teams across the organizations and uniting everyone behind shared processes and tools.

Dottie Schrock

Sameer Karim

Be a more effective product manager by democratizing feedback

As product managers, our job is to fulfill the needs of our target market. But in order to find that target market, you cannot just listen to the loudest (or closest) voice in the room.

Dottie Schrock

Sophie Lalonde