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On-Demand Webinar

Rethinking Product Discovery in 2026

Featuring Adam Davis, CEO of Colab Cohorts

Why Most Discovery Processes Break at Scale

Product discovery is broken.

Most product teams are drowning in tools, handovers, and rituals — yet still struggling to build credible business cases, align stakeholders, or clearly articulate why they’re building what they’re building.

In this webinar, Adam Davis, CEO of Colab Cohorts, shares a practical, forward-looking view of product discovery in 2026 — and how leading teams are reducing bloated workflows from 50+ steps down to 18, without sacrificing rigor or insight.

You’ll learn:

  • Why poor discovery creates compounding failure across the entire product development lifecycle
  • The three critical phases of modern product discovery: gathering, sense-making, and framing
  • When to do discovery — and when to stop
  • How AI is changing discovery workflows (and where it actually adds value vs. noise)
  • The core principles teams need to simplify tooling, reduce friction, and stay in the flow of work

This session is grounded in real-world experience working with product teams at scale, including regulated, B2B, and AI-first environments, and will leave you with a clear mental model for designing discovery systems that actually work.

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TechCrunch

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Great product! Beats the heck out of our old system of spreadsheets, my inbox, and a Trello board.

Bradley Wagner

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Chase Lee

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Wells Riley

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Tim Clauwaert

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Nicolay Alexiev

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Tyler Mills

Product Manager at Zaius

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