Flexible product hierarchy

Keep your feature backlog manageable

Outline feature ideas according to the user needs they address, or switch to a flat list view to sort them by priority. Maintain peace of mind with a manageable product backlog.

Flexible product hierarchy

Strategic drivers

Prioritize features using strategic criteria

Define the strategic criteria you’ll use to make prioritization decisions. Visualize how features support key product & company objectives and watch the most promising features rise to the top.

Strategic drivers

Prioritization score

Surface features with the most strategic importance

Calculate a custom weighted score for each feature based on how well it aligns with strategic drivers. Sort and filter features to surface the most promising ideas.

Prioritization score
Prioritization score

“I like that productboard gives us the ability to take out some of the bias and rally the team around objectively prioritized features that support our product and company objectives.”

Prioritization matrix

Ground prioritization in reality

Visualize the value/effort tradeoff of each feature idea on the interactive Prioritization matrix. Drag and drop features to adjust their position. Then decide on a final priority (must-have, should-have, or nice-to-have) and add them to an upcoming release.

Prioritization matrix

Effort estimates

Target high-value, low effort features

Ground your ideas in reality by tracking the complexity involved in bringing them to life. Incorporate effort into each feature’s Prioritization score.

Effort estimates

Other ways to benefit from productboard

  • Collect insights

    Collect insights

    Consolidate all your product feedback and identify what users really need.

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  • Build roadmaps

    Build roadmaps

    Share dynamic roadmaps tailored for different audiences that all stay up-to-date.

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  • Engage customers

    Engage customers

    Validate your most promising feature ideas and source new ones from customers.

    Learn more