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The art of asking why

Tolulope Ayeni

On February 10, 2022, Tolulope Ayeni spoke about the positive impact of asking “why” and how transformative it can be in the role of a product manager.

Key takeaways

  • Asking why is natural, powerful, and sparks innovation. It can help to collect data to find the right problem, make the right product decisions, resolve divergence, and achieve convergence.
  • You might not be asking why because you believe you already know the answer, fear confrontation, or want to solve the problem quickly.
  • A quick tip: Ask yourself one why question every day, and take time to ask your manager and colleagues.
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