Being a good product manager means championing the voice of the customer while advancing broader business goals. At the same time, you have limited resources and can’t do everything at once. That’s where product strategy comes in.
This template aims to make the product strategy process feel a bit more tangible. It is paired with a sample product strategy from Productboard. The example focuses on actionable, customer-centric problem solving rather than simply listing problems or solutions at face value.
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Before there was no unified way of planning or prioritizing. Productboard has majorly improved how we collaborate to develop great new features.
Senior Product Manager at Avast
Productboard helped us provide stakeholders visibility into our journey through a critical transformation of our product portfolio.
SVP Product Management at DigiCert
Productboard helps product managers figure out what to build next… and why.
from TC Disrupt Competition
Great product! Beats the heck out of our old system of spreadsheets, my inbox, and a Trello board.
VP Engineering at hannonhill
Productboard is a no-brainer for every serious product manager. You'll wonder how you got by without it.
Co-founder & CTO at ambassador
Productboard is a member of our team we can't live without.
Product and Design at Envoy
After I showed the team how Productboard could align product with sales, development, and marketing, everybody was just thinking "finally!"
CEO & Co-Founder at intuo
I haven't fallen in love with a product like this in a very long time!
Senior Product Manager at Headset
I've tried a few PM tools, and Productboard is the only one that captures the essence of what product management is about — and does so in style.
Product Operations Lead at Airtasker
We funnel all our company's user insights through Productboard. It's changed my life.
Senior Product Manager at SalesLoft
I don’t often feel like I'm using "the next big thing” but that’s how I feel about Productboard.
Product Manager at Zaius