Feedback getting lost along the way? Connect customer feedback with your backlog to surface top-requested features and prioritize your backlog against company objectives.
Manually updating your roadmap after every planning meeting? Productboard is an all-in-one system with prioritization automatically synced to your roadmap.
Are you always asked for more visibility? With easy to create custom views using filters and grouping, every stakeholder has visibility into your product strategy.
Comparison |  Productboard |  Spreadsheets |
|---|---|---|
Implement & Setup | ||
Built to natively suit Product Management workflows with templates | ✅ | ❌ |
Integrate with customer feedback channels (Intercom, Slack, Zendesk, Email, etc.) | ✅ | ❌ |
Sync with development tools (Jira, Pivotal tracker, Azure DevOps, Github, and Trello) | ✅ | ❌ |
Custom user permissions with deep granularity for every role and team | ✅ | ❌ |
Audit log to track ongoing data changes | ✅ | ✅ |
Meets modern security standards | ✅ | ✅ |
Prioritize the right features | ||
Automatically surface top-requested feature ideas with an auto-calculated user impact score | ✅ | ❌ |
Segment customers using customer feedback and data directly from Salesforce | ✅ | ❌ |
Leverage custom or standard prioritization frameworks | ✅ | ✅ |
Source-of-truth enables executives to know what each product team is working on and why | ✅ | ❌ |
Roadmaps automatically up-to-date based on changes in prioritization | ✅ | ❌ |
Standardized prioritization framework for each product team | ✅ | ❌ |
Visualize feature value/effort tradeoff using a Prioritization Matrix | ✅ | ❌ |
Create customized views for each stakeholder | ✅ | ❌ |
Directly push prioritized features into development tools | ✅ | ❌ |
“Productboard is a great tool, but it’s how you operationalize it that makes it so useful. We have a diligent process around how requests come in and all of our teams follow this process. This is simply not possible if you’re using Google Sheets.”
Create dynamic customer segments based on company level data. Seamlessly understand and prioritize the key needs of target customer segments using customer feedback and data from any source, including Salesforce, Intercom, Zendesk, and more.
Implement a data-driven product management process. Product teams looking to evaluate feature ideas by a range of strategic criteria will appreciate Productboard’s ability to leverage your own custom prioritization process.
Push prioritized features straight into delivery planning tools such as Jira, GitHub, Azure DevOps, Trello, and Pivotal Tracker. In many cases you can track the status of these issues right from within Productboard.
Migration is a pain, we understand. Import features from spreadsheets to your Features board using the Paste List of Features tool. Once features are imported, you can always refine their position in the hierarchy and sync feedback to features.
