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Roadmaps that resonate: Tailoring your roadmap for different stakeholders

Oct 26, 2023
8:00 am


Roadmaps that resonate: Tailoring your roadmap for different stakeholders


As a product manager, it’s important to ensure that your roadmap resonates with all stakeholders, from executives to customers. To do this, you need to tailor your messaging and approach to each group’s unique needs and concerns. This session will cover the importance of stakeholder segmentation and how to identify the specific needs and concerns of different groups. We’ll also explore strategies for creating customized roadmaps and communication plans that effectively convey your product vision to each stakeholder. By the end of this session, you’ll have the tools you need to create roadmaps that resonate with everyone involved in your product’s success.

Our speaker

Magali Pelissier (She/Her) is Head of Product at SamKnows and has a record of improving the bottom line of 10+ products, a reputation for finding product-market fit, turning around underperforming products and growing adoption. With a background in aeronautical engineering and economics, she started her career in analytics before moving to technology and falling in love with product management. She enjoys thinking holistically about the entire customer experience and has been recognized for bridging the gap between people, process and technology. She created and hosts the podcast “Product Perspectives” where she invites stakeholders to talk about how to better collaborate with product managers. A former artistic swimming elite athlete and Channel swimmer, she exemplifies teamwork, accountability, and DEI.