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Product Leaders

John Cutler explains how you can answer tough questions with your product story

Written by John Cutler, Product Evangelist at Amplitude, for our ebook, The Path to Product Excellence: Stories and Advice From the Field. First, a short assignment Do this. Go to your ticket system, whether its JIRA, Trello, Asana, or even a physical board. Pick a random in-progress ticket (or card,

Dottie Schrock

Dottie Schrock

Never stop iterating: How a Zillow PM perfects a highly complicated product

Never stop iterating. A Zillow product manager’s approach to product strategy, how she manages a complicated product in a highly regulated industry, and the challenges of aligning cross-functional teams behind a common vision.

Dottie Schrock

Dottie Schrock

To build a great product experience, prioritize delighting your customer

Written by Scott Baldwin, Director Product Management at Thinkific, for our ebook, The Path to Product Excellence: Stories and Advice From the Field. Here’s my most delightful day: going for an early morning long mountain run (yeah, I’m that guy who’s fully alert and productive and running up a mountain

Dottie Schrock

Dottie Schrock

The problem with user personas

Written by Nils Davis, product management consultant and author, for our ebook, The Path to Product Excellence: Stories and Advice From the Field. Your goal is not to create a product — it’s to create customers, lots of them. Products are successful for one basic reason: they fulfill a need

Dottie Schrock

Dottie Schrock

To build delightful products, focus on your customer’s problem, not the solution

Written by Brian Crofts, Chief Product Officer at Pendo, for our ebook, The Path to Product Excellence: Stories and Advice From the Field. Show me a delightful, incredible product—something that inspires fandom in its users, and I’ll show you something that solves a big, hairy problem. Users talk about elegance,

Dottie Schrock

Dottie Schrock

Certify Inc./Chrome River’s Co-CPO on leading a product organization spanning multiple brands

Claire Milligan chats about her approach to leading a product organization spanning multiple brands, the value of leveraging partnerships to deliver personalized customer experiences, and why major business transformation happens when you focus on one thing rather than everything.

Dottie Schrock

Dottie Schrock

Product leader Hiten Shah uses stories to identify customer needs

Written by Hiten Shah, Co-Founder at FYI, Product Habits, Crazy Egg, and KISSmetrics, for our ebook, The Path to Product Excellence: Stories and Advice From the Field. Crazy Egg gave me the product bug. It also was the beginning of a strange, powerful revelation: that people don’t often understand what really motivates

Dottie Schrock

Dottie Schrock

For Postmark, Product Excellence means enabling startups and developers to build great things

Welcome to the first interview in our Age of Product Excellence series — a deep exploration of the Product Excellence Methodology, the Product Managers who practice it, and the excellent products that result. In this installment, we speak to Rian van der Merwe, Product Manager at Postmark, a transactional email

Dottie Schrock

Dottie Schrock

Align your product roadmap to your company strategy

Written by C. Todd Lombardo, VP Product & Experience at Vempathy, for our ebook, The Path to Product Excellence: Stories and Advice From the Field. Let’s hop in the wayback machine and travel back to summer 2014: The Amazon Fire Phone was released to much hype, yet 14 months later

Dottie Schrock

Dottie Schrock

10 questions from our recent AMA with productboard CEO, Hubert Palan

How many open features are there in your productboard? How many is too much?

Winston Blick

Winston Blick

How does Hubert Palan juggle being CEO of productboard and a new father?

As CEO and co-founder of productboard, how does Hubert manage the company, the product, *and* his newborn son?

Winston Blick

Winston Blick

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