Product management has not changed, but our way of working has. Understanding the former and adapting to the latter is the key to building excellent products in today’s distributed environment
An effective product strategy helps you realize your business goals and keeps everyone in the organization motivated and working in unison. We sat down with Sam Boonin, previous Head of Product at Zendesk, to learn the 3 essential foundations of a great product strategy.
We launched the inaugural Productboard Excellence Awards at our Product Excellence Summit and are thrilled to introduce the three winners. The Productboard Excellence Awards celebrate exemplary Productboard customers committed to the three pillars of Product Excellence and use Productboard to build products that matter, together. We asked the Productboard team
When we focus on a compelling product vision, we become less reactive. We manage less, lead more, and give ourselves a shot at delivering a product that is truly excellent. Make a dent.
As the pace of the market accelerates and customer expectations evolve, it has never been more important for companies to build excellent products and get them to market faster. But what exactly is an excellent product? Excellent products are products that people use and love. They solve real problems by
There are teams that consistently build excellent products — products that solve real problems and cater to the needs of users. After years of observation and learning, we’ve found that they all share three pillars of mastery: deep user insight, a clear product strategy, and an inspiring roadmap. We’ve coined
If you’ve visited the productboard blog before, you’ve probably come across “deep user insights” more than once. When we use this term, we mean that the entire product team has a shared understanding of what users really need, and builds the right products as a result. Unfortunately, many teams do
This post is an excerpt from our ebook, “Building excellent products in the age of remote work,” written to help you overcome today’s unique challenges and focus on what really matters—building excellent products that customers truly need. Even before COVID-19, the writing was on the wall for product managers. The
Instead of using the product roadmap to merely share what is being developed and when it will be delivered, the roadmap should be a tool for building a shared understanding of the why behind each decision. Here’s how linking insights to your roadmap can help.
COVID-19 has forced product managers to suddenly figure out how to work remotely. In many cases, it has not been an easy transition for this multifaceted and cross-functional role. Throw the swiftly shifting market landscape and changing user needs into the mix, and you can see how product managers have
This is the story of how organizations evolve to pursue a clear product strategy. We’ll follow the story of your hypothetical startup as it matures into an high-performing established organization to consider what the use of strategic objectives looks like at every phase of growth. That said, the 5 stages
Earlier this week, we kicked off our Product Excellence AMA Hour webinar series by welcoming Rachel Wolan, VP of Product at LiveRamp, alongside our CEO, Hubert Palan. During a frank and transparent chat moderated by Hubert, Rachel discussed the impact that COVID-19 is having on business and how her company
